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When it comes to fashion week, it can be tricky knowing which looks are there for Runway impact and which represent a genuine and wearable upcoming trend. Colour, however, is usually a sure-fire way to tap into a specific catwalk aesthetic. And this season’s hottest shade is, in fact, two.

While pink was huge in early 2023 due to the Barbie film and subsequent global ‘Barbiecore’ infatuation, it was soon replaced for autumn/winter ‘23 by its sister shade, the equally bold pillar box red. And while many A-listers are struggling to cut ties with the colour this red carpet season, there is, in fact, another colour trend on the horizon. Luckily for them, it’s not too far from their new comfort zone…

The autumn/winter 2024 runways are currently taking place, with New York and London having already showcased their collections. And while we may still have Milan and Paris to go, there’s no doubt that there was one key colour trend to come out of our own capital’s catwalks.

Molly Goddard AW24
Sinead O'Dwyer AW24

Sinead O’Dwyer AW24

Lia Toby/BFC

A colour clash that many millennials were warned to steer clear of back in the ’90s (I can almost hear my mum telling me that my red top and pink skirt ‘just. Don’t. Go!’); there’s no denying that red and pink is the colour combination that’s about to be all over your Instagram feed.

Showcased on every runway from Molly Goddard and Sinead O’Dwyer to Ahluwalia, Marques’Almeida, Masha Popova, Susan Fang, whether it was a full colour-clash look or a pink dress with a bold red lip or red hair, there were endless takes on the trend to serve as inspo come autumn.

Ahluwalia AW24

Ahluwalia AW24

John Phillips

Marques'Almeida AW24
Molly Goddard AW24
Molly Goddard AW24
Masha Popova AW24

Masha Popova AW24

Lia Toby/BFC

Susan Fang AW24

Susan Fang AW24

Tristan Fewings

Never ones to wait around for a trend, the street style stars attending the shows have already tapped into the look – with a pink-red colour clash proving to be one of the most popular looks front row at shows in both London and Copenhagen.

Copenhagen Fashion Week Street Style

Copenhagen Fashion Week Street Style

Raimonda Kulikauskiene

London Fashion Week Street Style

London Fashion Week Street Style

Christian Vierig

London Fashion Week Street Style

London Fashion Week Street Style

Dave Benett

We’re sold… Just don’t tell mum.

For more from Glamour UK’s Fashion Editor Charlie Teather, follow her on Instagram @charlieteather.



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