Nike is showing support for the LGBTQ community amid the transphobic backlash Dylan Mulvaney has been receiving for her partnership with the brand.
The 26-year-old TikTok star, who has been documenting her transitioning process over the past year, modeled Nike Women‘s new leggings and bra for a sponsored Instagram post this week.
“Home for a moment and leaning into cozy workout wear life with @nikewomen ‘s newest Zenvy leggings and Alate bra! They’re so comfortable and buttery soft, perfect for workouts and everyday wear! #feelyourall #teamnike #nikepartner,” Dylan captioned her post.
Both Dylan and Nike have been receiving intense backlash from conservative critics, including Caitlyn Jenner.
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“It is a shame to see such an iconic American company go so woke! We can be inclusive but not at the expense of the mass majority of people, and have some decency while being inclusive. This is an outrage,” Caitlyn tweeted after seeing Dylan‘s post.
Caitlyn claims that her “outage” is for a double standard as it was reported that Nike offered Olympic medalist Allyson Felix less pay after she got Pregnant… even though no one has any idea how much Dylan was even paid for her post so it’s unclear why there is a comparison being made.
@nypost the outrage I had was the double standard on the difference in treatment of Allyson Felix by Nike. Nothing hypocritical about my H&M collab (I’m an actual athlete with a long history of athletic endorsements, including that one). Shame on you for calling me a hypocrite.
— Caitlyn Jenner (@Caitlyn_Jenner) April 7, 2023
Nike has been getting tons of awful comments on their recent Instagram posts, so they responded with a comment of their own.
“You are an essential component to the success of your community! We welcome comments that contribute to a positive and constructive discussion: Be kind ❤️ Be inclusive ❤️Encourage each other ❤️ Hate speech, bullying, or other behaviors that are not in the spirit of a diverse and inclusive community will be deleted,” the brand said.
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In a recent interview, Dylan opened up about what she’s looking for in a romantic partner.