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We know how expensive makeup can be, so we’re always looking for more affordable options. Thankfully, we’re not the only ones! Many qweens have taken it upon themselves to test, swatch, and review different formulas on TikTok to find the ultimate makeup dupes – we thank them for their service! After combing through tons, here are the trending makeup dupes that are guaranteed to save you a LOT of money – if we’re talking numbers, that’s $110.

3-Charlotte-Tilbury-Hollywood-Flawless-Filter-e.l.f.-Cosmetics-Halo-Glow-Liquid-FilterSource: Charlotte Tilbury, e.l.f. Cosmetics

The Drugstore Dupe: e.l.f. Cosmetics Halo Glow Liquid Filter, $14

Savings: $30

This viral drugstore glow-boosting formula makes your skin look radiant and oh-so-dewy, like the cult-fave #CTFlawlessFilter. It contains finely milled powders that soften the appearance of pores while moisturizing squalane and hyaluronic acid hydrate for a fresh finish. With eight shades that work on all skin types, it’s the easiest (and cheapest) way to attain that #RedCarpetGlow on bare skin or over makeup.

1-FentyBeauty-Gloss-Bomb-Universal-Lip-Luminizer+Maybelline-Lifter-GlossSource: Fenty Beauty, Maybelline

The Drugstore Dupe: Maybelline Lifter Gloss with Hyaluronic Acid, $10

Savings: $11

According to TikTok, you can recreate that mega-glossy Fenty effect with Maybelline’s high-shine glosses! Enriched with hydrating hyaluronic acid, the formula smooths fine lines and adds an explosive shimmer that instantly makes your lips appear fuller. They even have twice as many shades as Fenty, so you can choose from peachy pinks, ruby reds, and golden browns to match anything in your wardrobe.

5-Glossier-Cloud-Paint-Maybelline-Cheek-Heat-Gel-Cream-BlushSource: Glossier, Maybelline

The Drugstore Dupe: Maybelline Cheek Heat Gel-Cream Blush, $8

Savings: $12

To keep your blush under budget, go for Maybelline’s water-based blush. Like Glossier’s blush, it’s a gel-cream tube that applies and blends effortlessly, achieving everything from a rosy flush to a dewy, sunkissed glow in seconds. Pro tip: mix, match, and layer any of the six shades in their collection if you’re feeling playful!

4. TikTok-Trending Dupe for CLINIQUE Almost Lipstick, $23, in shade Black Honey

2-CLINIQUE-Almost-Lipstick-&-e.l.f.-Cosmetics-Hydrating-Core-Lip-ShineSource: CLINIQUE, e.l.f. Cosmetics

The Drugstore Dupe: e.l.f. Cosmetics Hydrating Core Lip Shine, $7, in shade Ecstatic

Savings: $13

With shade #BlackHoney flying off the freakin’ shelves, TikTokers were scrambling for a drugstore alternative for the trending berry shade. Luckily, e.l.f. accomplished the mission with this purple-tinted lip balm! Infused with vitamin E, it drenches your lips with moisture and a sheer wash of shiny pigment, making it the ultimate daily staple.

6-KVD-Vegan-Beauty-Good-Apple-&-Milani-Cream-To-Powder-FoundationSource: KVD Beauty, Milani

The Drugstore Dupe: Milani Cosmetics Conceal + Perfect Smooth Finish Cream To Powder, $12

Savings: $31

Milani came thruuu with this dupe! Like KVD’s foundation, it’s a vegan cream-to-powder formula that blends beautifully and covers blemishes with a full-coverage (but non-cakey) matte finish. It’s infused with green tea, lily, and bamboo extracts that balance oil production while vitamin E nourishes skin.

4-HudaBeauty-Power-Bullet-Lipstick-&-Revlons-Super-Lustrous-Glass ShineSource: Revlon

The Drugstore Dupe: Revlon Super Lustrous Glass Shine Lipstick, $12

Savings: $13

If you’ve tried our buttery lipsticks, you know it tints like lipstick and adds a GAWGeous glossy finish. That’s what Revlon’s trending lipsticks do too! The trending cutie is packed with high-shine emollients that deliver a pigmented yet glossy effect alongside hydrating hyaluronic acid, aloe vera, and rose quartz. It doesn’t have the same wear time TBH, but if you’re looking for our best-selling creamy Power Bullet Creme Glow Lipsticks, $25, on a budget, the Revlon option is a steal. Yup, #TeamHB doesn’t gatekeep!

Wanna save more? Check out these under $20 drugstore dupes next!

Disclaimer: Every product we review has been independently selected and tested without bias by our editorial team. Although some brands allow affiliate links, we never take payment to review products, so we may earn a commission if you purchase a product by clicking on one of our links.


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